1. Introduction

At {{company}}, we understand the importance of your privacy. This Privacy Policy outlines how we collect, use, disclose, and protect the personal information you provide to us when you interact with our website, purchase our products (including Heels, Boots, Heeled Sandals, Flat Sandals, Ballet Pumps, Loafers, Flat Shoes, and Wedges), or engage with our services. We are committed to safeguarding your privacy and ensuring that your personal information is handled in a transparent, secure, and responsible manner.

2. Information We Collect

2.1 Personal Information

• Contact Information : When you create an account on our website, place an order, subscribe to our newsletter, or contact our customer service (available 24/7 to address your queries), we may collect your name, email address, phone number, shipping address, and billing address. This information is essential for processing your orders, delivering products, and providing you with relevant customer support.

• Payment Information : To complete a purchase, we collect payment details such as your credit or debit card number, expiration date, and security code. This information is processed through secure payment gateways, and we do not store full payment card information on our servers for extended periods.

• Account Information : If you choose to create an account with us, we may collect additional information such as your username and password. You are responsible for maintaining the confidentiality of your account credentials.

2.2 Non - Personal Information

• Usage Data : We automatically collect information about your interaction with our website and services. This includes your IP address, browser type, device information (such as the make and model of your computer, smartphone, or tablet), operating system, referring and exit pages, the pages you visit on our site, the time and date of your visits, and the actions you take (such as clicks, searches, and purchases). This data helps us analyze website traffic, improve user experience, and optimize our marketing strategies.

• Cookies and Similar Technologies : We use cookies, web beacons, and other similar technologies to enhance your browsing experience, remember your preferences, and collect information about your usage of our site. You can manage your cookie preferences through your browser settings, although disabling certain cookies may affect the functionality of our website.

3. How We Use Your Information

• Order Fulfillment and Customer Service : We use your personal information to process and fulfill your orders, including shipping products to your designated address, providing order updates, and handling returns and exchanges. Our customer service team may also use your information to respond to your inquiries, resolve issues, and ensure your satisfaction with our products and services.

• Marketing and Promotion : With your consent, we may use your email address and other contact information to send you promotional emails, newsletters, and marketing communications about our latest products, collections, sales, events, and special offers. You can unsubscribe from these communications at any time by clicking the "Unsubscribe" link in the emails or by updating your account preferences.

• Personalization : We analyze the information we collect to personalize your shopping experience. This may include recommending products based on your purchase history, browsing behavior, and preferences, as well as customizing the content and layout of our website to better suit your interests.

• Improvement and Analytics : The non - personal usage data we collect is used to analyze website performance, identify trends, and make improvements to our products, services, and website functionality. This data helps us understand how users interact with our site and enables us to enhance the overall user experience.

4. Information Sharing

4.1 Service Providers

We may share your personal information with trusted third - party service providers who assist us in operating our business, such as payment processors, shipping companies, marketing agencies, and IT service providers. These service providers are contractually obligated to protect your personal information and use it only for the purposes for which it was shared. For example, our payment processors handle your payment information to process transactions securely, and shipping companies use your address information to deliver your orders.

4.2 Business Partners

In some cases, we may share your information with our business partners, such as fashion designers we collaborate with, influencers, and marketing partners, for legitimate business purposes. This may include promoting joint collections, events, or marketing campaigns. However, we ensure that any sharing of your information with business partners is subject to appropriate confidentiality and security measures.

4.3 Legal Requirements

We may disclose your personal information if required to do so by law, regulation, or legal process, such as in response to a subpoena, court order, or government investigation. We may also disclose your information to protect our rights, property, or safety, as well as the rights, property, or safety of our customers or others.

5. Data Security

We take the security of your personal information seriously and implement a variety of technical, physical, and administrative security measures to protect it from unauthorized access, use, disclosure, alteration, or destruction. Our website uses secure socket layer (SSL) technology to encrypt your personal information during transmission, and we store your data on secure servers with restricted access. We regularly review and update our security measures to ensure the ongoing protection of your information.

6. Your Rights

• Access and Correction : You have the right to access and correct the personal information we hold about you. You can review and update your account information by logging into your account on our website or by contacting our customer service team.

• Deletion and Withdrawal of Consent : You may request the deletion of your personal information from our records, subject to legal requirements and our legitimate business needs. If you have provided consent for us to use your information for marketing purposes, you can withdraw that consent at any time.

• Data Portability : In some cases, you may have the right to request that we provide you with a copy of your personal information in a structured, commonly used, and machine - readable format, and you may also have the right to request that we transfer this information to another organization.

7. Children's Privacy

Our website and services are not directed to children under the age of 16. We do not knowingly collect personal information from children under 16. If we become aware that we have collected personal information from a child under 16 without parental consent, we will take steps to delete that information as soon as possible.

Card and wallet transactions are handled by PayPal, our secure payment gateway. Your payment details are entered on encrypted forms hosted or served by PayPal and processed according to the PayPal Privacy Statement. By paying with your card or PayPal account you acknowledge that your data will be processed by PayPal in accordance with that statement.

9. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, legal requirements, or technological developments. We will notify you of any material changes by posting a notice on our website, sending you an email, or providing other appropriate notice. Your continued use of our website and services after the effective date of the updated Privacy Policy constitutes your acceptance of the changes.

10. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your personal information, please contact us at {{email}} or {{telephone}}. Our customer service team is available to assist you and will respond to your inquiries in a timely manner.

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2025-06-18